Home fire escape planning outreach materials

In the event of a home fire, every second counts. These free materials are yours to use when educating residents about the importance of home fire escape planning.

Outreach materials from the U.S. Fire Administration

“Have Two Ways Out” public service announcement

Additional Video Formats, Transcript »

Social media messages

Copy and paste these messages to your social media accounts and ask your followers to share.


When fire strikes, deadly smoke fills your home in minutes. Watch this for fire escape planning tips https://www.youtube.com/watch?v=C9KSFRq4rXA


When fire strikes, deadly smoke can fill your home within minutes. That's why we want you to plan and practice home fire drills. Watch this 30 second video for life-saving tips on how to make a home fire escape plan. https://www.youtube.com/watch?v=C9KSFRq4rXA

Stock photography

Use our free high-resolution photos to customize your materials and help spread the word in your community about home fire escape planning.

photo of escape planning
photo of escape planning
photo of escape planning
photo of escape planning

Fire Prevention and Public Education Exchange

The Exchange serves as a centralized location for national, state and local fire prevention and life safety practices and public education materials that organizations may wish to share with other communities. Visit the Exchange

Outreach materials from other organizations

The U.S. Fire Administration recommends the following organization as a trusted and reliable source for free outreach materials you can use to help increase awareness about fires in your community.

National Fire Protection Association
The “Keeping Your Community Safe with Home Fire Escape Planning” toolkit has everything you’ll need to help residents in your community make and practice a home fire escape plan. It contains handouts, talking points, outreach ideas, public service announcements, sample news releases and op-eds.

The National Fire Protection Association helps to reduce fire loss through consensus codes and standards, research, training and education.

More information on home fire escape planning